For many people, cooking is a chore, especially in households where both partners work long hours. Anyone who works full-time will understand that planning and preparing fresh lunches and dinners seven days a week, 365 days a year, is often simply impossible. In addition, the traditionally affluent middle classes are feeling the financial pinch in these difficult economic times and fast food restaurant franchises offer cheap, tasty, value for money food, which is often less expensive than making your own meals from scratch.

The health food industry is increasing year on year and this is reflected in the fast-casual healthy concept, which is rapidly expanding throughout the country. These restaurant franchises serve nutritious yet tasty food including salads, organic steaks and burgers, risottos and soups. Vegetarian, vegan, gluten-free, dairy-free, low fat or low carbohydrate meals will often be menu options. Drinks on offer may include vitamin-packed fruit smoothies, specialist coffees, detoxes and herbal teas. Skimmed, soya and rice milks may be offered as substitutes for full-fat cow’s milk.